THE SOMA JOURNAL
DESIGNER STUDY / 10
NATIVE SONS
Drawn by hand. Built with intent.
Postwar optimism and industrial design, translated into Japanese-made eyewear.
POINT OF ORIGINJapan
A CLOSER LOOKIndustrial references / original construction
THE SOMA EDITIndependent eyewear / Boston
NATIVE SONS draws from the optimism and inventiveness of the postwar years. Its official story celebrates the thinkers and makers who looked toward a different future, and connects that outlook to original hand-drawn frames made in Japan. Designer Tommy O’Gara gives form and function equal weight, with work moving from the drawing stage into the brand’s own manufacturing operation.
In a Straatosphere interview, O’Gara described finding inspiration in aircraft, cars and buildings, as well as writers and artists. Nature and the aging of materials informed his approach to color. The point was to look beyond existing eyewear for ideas, then work directly with craftspeople to make those ideas tangible.
It is a good way to understand why a NATIVE SONS frame can feel familiar without seeming anonymous. Industrial references bring a sense of purpose to the outline and hardware. When you try one, look for the relationship between those details and the overall balance. A strong-looking construction is only the beginning; the way the frame sits on you should be part of the decision.
IN BOSTON’S SOUTH END
NATIVE SONS at Soma.
For NATIVE SONS eyewear in Boston’s South End, visit Soma Optical. Tell us what you are drawn to and ask about the current selection before coming in for a particular frame. You will find us at 8 Union Park Street.
This is a brand profile, not a live inventory. Frame, size and color availability changes.
CONTINUE EXPLORING
From the source.
Explore the official NATIVE SONS U.S. shop
Official brand information and published conversations that informed this story.
- NATIVE SONS: about Official brand and production account
- Interview with Tommy O’Gara of NATIVE SONS Straatosphere interview, 2013
External links open the brand or publisher’s website. Online collections may differ from Soma’s selection.